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Thursday, September 20, 2007

Benefits of Owning a Domain Name

Author: Ashu

TIPS FOR BUYING DOMAIN NAMES

Length: Shorter domain names are better if the domain name is going to be typed-in often (brandable domains, mass-market domains, major websites). A shorter domain means reduced risk of typo errors, easier memorability, faster type-ins, and more flexibility in promoting the domain. For these reasons, most businesses who can afford it buy a domain of five characters or less. Two and three character domains are the choice of major corporations (GE.com, AA.com, ML.com, AOL.com, MSN.com, etc…), and come with a price tag to match. At the other extreme, an informational site that receives most of its traffic from search engines will do fine with a domain of two or even three words. DOMAIN NAMES

Before buying a domain name, you should consider the following:

Country-specific or international: If your business is only active in a single country or if you want to target buyers in a specific country, it may be adequate to use a country-specific extension such as .us, .co.uk, or .ca. If you’d like to appeal to a global audience, it is best to choose a generic extension such as .com, .biz, or .info.

Importance of Keywords: If search engines are a major source of traffic to your site, make sure that your domain includes one or more of your principal keywords—this can help you get a good ranking on these terms. Also some buyers are looking for some high searched keywords, not just any kind of name. If you have domains with high searched keywords, you will apeal to a higher buying audience.

Commercial or informational: If you intend to sell products on your site, it is important to convey a professional image. Usually, this means a short, brandable .com domain name without hyphens or numbers. If your site is informational only, consider a .info or .org extension.

Target User Group: Different domain names will appeal to different groups. For example, a B2B site will generally do best with a descriptive domain name so that a visitor immediately knows what the site is about (EX: Naming.com, Corporation.com). A mass-audience B2C site will generally do better with a catchy, brandable domain name (EX: Yahoo.com, Amazon.com, Google.com).

Risk for Traffic Diversion: Choosing the wrong domain name can result in thousands of lost visitors due to mistypings. To reduce this risk, avoid hyphens, numbers, misspellings, and exotic extensions. People should be able to figure out the domain’s spelling from the way it is pronounced: eg, “yahoo” or “amazon” is easy to spell, but u-websites.cc or kool4ts.net will tend to leak a lot of traffic. If in doubt, register or buy all possible spellings of the name.

Length: Shorter domain names are better if the domain name is going to be typed-in often (brandable domains, mass-market domains, major websites). A shorter domain means reduced risk of typo errors, easier memorability, faster type-ins, and more flexibility in promoting the domain. For these reasons, most businesses who can afford it buy a domain of five characters or less. Two and three character domains are the choice of major corporations (GE.com, AA.com, ML.com, AOL.com, MSN.com, etc…), and come with a price tag to match. At the other extreme, an informational site that receives most of its traffic from search engines will do fine with a domain of two or even three words.

Wednesday, March 14, 2007

Private Domain Registration - 5 Reasons to Protect Yourself

By Paul Flyer

It is easy to find out who owns a website. Simply do a WHOIS search on the website name. Name, address, city, state, zip and sometimes even a phone number will be returned.

Procuring a private domain registration is one way in which to protect yourself from unsolicited snail mail and telemarketers. The following advice is primarily for individuals and not for businesses.

Private domain registration provides:

- Identity Protection - When you register a domain name with a private registration, the registry details such as name, address and phone number are replaced by those of a third party. This third party is usually a separate company that is operated by the domain registrar for the sole purpose of offer privacy. You still remain the domain owner, the domain registrar is simply acting as a proxy.

- Spam Protection - Once your real identity has been covered by the third party, your personal details are not available. Spammers cannot send you spam email or junk snail mail. Neither can telemarketers grab your number and call you on the phone. This alone is reason enough for private registration.

- Control what you reveal - By using private domain name registration you control what you reveal. Since the third party information will appear in a WHOIS search of your site, you can then control what information you want to reveal on your own website. Private registration is sorta like opting out of the phone book.

- Keep your website private - By registering privately, your website can remain anonymous. OR you can give your website its own persona or you can choose to tell users what you desire based on your own comfort level.

- Affordable - with the low price of domain names these days, adding a few extra dollars won't break the bank. I have typically seen private domain registrations as low as $4 but never higher than $8 or $9.

Paul Flyer writes about private domain name registration on his Recommended Web Tools website. For more information on choosing, registering and managing domain names, download his free ebook, The Domain Name Handbook at http://www.recommendedwebtools.com/index.php/domain-name-handbook/

Article Source: http://EzineArticles.com/?expert=Paul_Flyer

Wednesday, February 28, 2007

Do Multiple Domains Bring Multiple Traffic?


By Colin Hartness

You have registered your business domain and managed to secure a real short and catchy '.com' domain name. It's optimized with your major keyword and describes your company business to perfection....Congratulations!

You have built your website and optimized for the search engines. Your site contains plenty of good, original content and you have achieved some real useful back-links from very popular related sites. In fact you are starting to make some real headway in the search engines for searches on your major keyword...Great you are on your way!

Then, you think..."Wait a minute, what about the 'net, org, biz, info, co.uk etc. Shouldn't I register these domains also before someone else does? And what about the misspellings and other popular keyword domains that are related to the theme of my website? You know what, I'm going to register these too. I mean, after all, domains are pretty cheap and for sure all these domains MUST bring even more targeted traffic to my site"

So you go ahead and register ALL versions of your domain and also a few other domains which include variations of your main keyword. You go ahead and park them all on your main hosting account...Each domain serving the content of your main website.

Then what happens? You sit back and enjoy the extra traffic your other domain acquisitions have brought, right?.

Wrong! In fact, panic sets in. Your rankings start to drop dramatically. You can't find your site anywhere in ANY major search engine! Your site has literally dropped like a stone.

What happened? Where did you go wrong?

Well, the answer is duplicate content and the solution is the magic and very simple 301.

Huh?

Yep. By registering a bundle of domain names and parking them on your main domain you have created a group of web sites with EXACTLY the same web content It's called duplicate content and in the eyes of all major search engines it is just plain "BAD" and for sure your site WILL be penalized.

So does that mean you need to create different websites for each of the domains that you purchased. Well, you could if you wanted but that would be a lot of hard work.

The solution is a simple 301 direct. Using a 301 direct on each of your domain names you are able to redirect the domain to you main website address and will not be penalized by the search engines. In fact they like the good old 301. It will actually IMPROVE your ranking.

So remember, registering multiple domains is an excellent strategy for driving extra traffic to your site BUT just be sure to use the 301 redirect command on each otherwise you will be penalizing yourself!

Colin Hartness is the Sales Director Of Web-At-Work Ltd T/A Cheap Domain Names UK specializing in providing fully inclusive domain packages with 301 redirect options free with each and every domain registration. Visit: http://www.cheapdomainnames.uk.com for more details

Article Source: http://EzineArticles.com/?expert=Colin_Hartness

Saturday, February 24, 2007

Expiring Domain Names - Understanding the Process

By Karen Gorham

How can finding expiring domain names lead to a profitable business? As thousands of users are setting up shop on the internet every day, good keyword domain names are getting scarce. The importance of a catchy domain name should not be underestimated in today's online world of advertising. Businesses end up forking over thousands of dollars to buy already owned domain names that meet their market needs. In order to go about finding soon to expire domain names, you should know more about the overall process of how a domain name actually expires.

A domain name doesn't really expire on the expiration date. There are stages it goes through before becoming available to the public again.

First stage: This is a 40 day grace period, and during these 40 days the owner can still renew the domain at the normal renewal cost.

Second stage: Next is the redemption period, and again the owner can still renew the domain (while paying an additional fee).

Third stage: Now enters the 5 day deletion period, where on the last day the domain name will become available for all.

The overall process is about 2.5 months. Finding and capitalizing on expired domain names isn't exactly rocket science, but there is a learning curve to it and the right knowledge can help you be successful.

Let's say you've come up with a brilliant product, and want to set up a website to sell it. Unfortunately the best keyword domain names for your product are already taken. This happens more often than not, which is why it's important to understand how domain names expire. Once you understand what you're dealing with, you'll be better prepared to capture that all important domain name for your product or business.

While monitoring the three stages of domain name expiration, you should be considering how much you'd be willing to spend to claim it. Sometimes the competition outweighs your ability to pay top dollar, but other times you can find some great gems. Remember, you have to measure the cost of the domain name against the forecasted loss of sales you can endure when people aren't finding your website properly. It's difficult to put a price on branding, but that's exactly what you're trying to do by capturing a strong domain name.

The Domain Profiteer -- The necessary tools for anyone serious about buying domain names.

Article Source: http://EzineArticles.com/?expert=Karen_Gorham

Monday, February 5, 2007

Best Places to Sell Domain Names

By Zach Bastick

Domain names are the new real estate. They are cheap, which makes them a low risk investment, and they are unique, which makes them valuable. This is a great reason to jump on bandwagon and sell domain names. To start investing and then sell domain names successfully, you need to go out and register a domain name first, and base this registration on keyword research and domain valuation techniques (I suggest that you read an informative ebook). But the one thing that most people wonder is where to sell domain names. In this article I will go over some of the most popular places to sell domain names.

The large majority of high profile domains sell on domain brokerage sites. These are specialized sites which sell domain names in exchange for a share of the profits. This commission generally ranges between 2% to as high as 18%, depending on the services that you use from the brokerage. So what services do these brokerages offer in order to justify their commission? Firstly, they make it easier to sell domain names by putting buyers in contact with sellers. Your domain names will be included in a searchable database of domains. The high prominence of these sites attract many high profile buyers and big investors, who are attracted by the large selection of domain names and the ease of finding domain names through search. Secondly, brokerages make it safer to sell domain names by providing escrow services.

Escrow services are an important element of the process to sell domain names, especially for large transactions. The way that escrow services work is that when you sell domain names, the buyer sends the money to the escrow company, instead of sending it directly to you. Upon receiving notification from the escrow company that it has received the money, you then transfer the domain to the buyer. After informing the escrow company of the transfer, the money is transferred to you. This is an important process for anyone wanting to sell domain names at high prices.

Once you are comfortable with brokerages, you should look for other, less formal places to sell domains. Domain name forums will help you sell domain names while gaining knowledge on the industry at the same time. But beware: domain name forums offer no escrow services, and scams are pulled off often. When you use forums to sell domain names, never transfer your domain before receiving your money. Always check the domain forum to grasp an understanding of the buyer’s attitude: does he post informative posts? Is he a constructive member of the forum? Has he scammed anyone before? Finally, favor forums which offer a rating system for domain name transactions. Most forums do, but stay away from those who don’t: if you sell domain names, you need to be sure of your buyer before starting a transaction.

Where ever you sell domain names, you need to invest in the correct domain name from the start. There is no point in selling bad domains, no matter where you plan to sell them. In order to be sure that you chip in on the best opportunities, I highly suggest that you invest in, and obviously read, a domain ebook. Good Luck!

Check out http://www.DomainCashSecrets.com and you won’t be disappointed.

Zach Bastick is an administrator of a major domain forum and an active investor. He recommends http://www.DomainCashSecrets.com as a good ebook for learning how to sell domain names. Check out http://www.DomainCashSecrets.com now!

Thursday, January 18, 2007

Free Domain Names: What's the Catch?

By Paul Flyer

My high school economics teacher used to say, "There is no such thing as a free lunch". He implied that someone, somewhere, was paying for it.

Advertising offers for free domain names popup often on websites. Are users paying for that free name in some form? Is there a catch to having a free domain name?

There are several issues to be aware of when considering a free domain offer:

First, is it a real domain or a subdomain? The physical difference is www.yourdomain.com versus yourdomain.theirservice.com. The former is far easier for users to read and remember. The functional difference is a matter of ownership. You would own yourdomain.com, but the service would own the subdomain version. Owning a real legitimate domain name is critical to any websites success. MAny people fail to realize this fact. Buy a real domain for your website and your future success won't be hampered by a lousy subdomain domain.

A lot of free "real" domains are offered by web hosting companies. Web hosts will offer free domains with a web hosting package. Be careful signing up for such service. You may end up with a free domain but a year's worth of junky web hosting service. The best advice is to keep your domains registered and web sites hosted with different companies. As my high school economic teacher also used to say, "Don't put all your eggs in one basket."

Finally, seriously consider what domain ownership means. Domain ownership means possessing virtual real estate. Domain names have value and can be bought, sold, traded and developed. They are an investment. Don't let anyone or anything keep you from true domain ownership even if the offer is free.

Paul Flyer writes about domain name registration on his Recommended Web Tools website. For more information on choosing, registering and managing domain names, download his free ebook, The Domain Name Handbook at http://www.recommendedwebtools.com/index.php/domain-name-handbook/

Tuesday, January 9, 2007

How to sell a domain name for a 1000 Dollars

By Rajiv Sahadevan

It's often heard that a domain name was sold for a $1000 and sometimes even $10k or even $50k! If you find it amazing, then think twice. The domain name business is like real estate and a Forex trading put together. If you know your game, you are bound to make more money in a year which could be 300%-400% of what you made your whole life time.

Imagine a domain name going for the following prices:

roadchamps.com $1,938.00
gab-design.com $3,433.00
projectorsolution.com $7,000.00
midiweb.com $2,640.00
peterpanmovie.net $2,250.00
kittie.net $2,500.00
tdfilm.com $3,100.00
citoyenne-tv.net $1,750.00
listproc.net $1,650.00
kemper.com $16,504.00
golfclubreview.com $55,350.00


The prices above are EXACT and are the price the domain was purchased.

Consider purchasing a domain for a meager $10 and selling it for $1,000. With just 10 domains a month you would be beating your normal daily jobs pay by 100%. Mind you these are not $10 domains that you can sell for this price. You need a domain which is extremely worth selling.

For more details on how to purchase a domain worth $1000 for just a few dollars, check out:


value of domain
PR of the domain
the keyword in the domain and its Alexa ranking

If you have a good domain and if you are not using it - sell it.

You may also see a lot of articles on domain trading on other sites. Please check on Google for domain trading. Beware that this industry is very technical and beginners are advised to do their homework well. Make note that there will be an initial investment if you plan to do a domain trading business.

The author is a web designer and a successful internet marketer with 10 years of experience in the industry owning more than 30 successful websites. See more on the author and his websites =>Website design India and Internet MarketingOnline

Saturday, January 6, 2007

How To Choose The Correct Domain Name


By Stephen Hill

So you have decided the time has come for your business to have an internet prescence. Lets face it, its about time isn't it? Where have you been? The internet is here to stay and having a website to promote your services and products can have a dramatic and extremely positive effect on sales and turnover. There have been thousands if not hundreds of thousands of stories of people who make their livings purely off just one website. They have been able to give up their day job and are now able to enjoy the benefits that working from home can bring. The decision has been made, you may have even found a company to design and host your new site, all you need to think about now is what domain name to purchase.

Some people suggest that your domain name should basically include your keywords. These are the words that people are likely to search for when looking for the type of services that you offer. Other people would advise that you should choose some form of bubbly name and to try to attract people to the brand. So which of these pieces of advice should you go for?

The answer to this question could be determined by which of the major search engines you are going to attempt to dominate in. For my own sites I want to do well in all of the search engines and would certainly go for a domain name which includes my main keyword. For example if I was offering a web design service I would attempt to buy webdesign.com. This domain of course is likely to have been taken years ago and therefore I would then attempt to find a name as close to this such as affordablewebdesign.com.

I have purchased a large number of domains in my time and it can sometimes take over an hour to find a suitable domain which has not already been taken. My advice is not to rush this task as it is very important, you should be looking to keep this domain for years to come. The older the domain the more respect and authority that the search engines will give to the site.

Stephen Hill helps to promote a number of websites including:

stuttering

Tuesday, January 2, 2007

Get Traffic From Expired Domains

By James Duarte

What is an Expired Domain?

Expired domains are those that were not renewed by the original registrant, and they are sometimes also referred to as unclaimed Domain Names or Abandoned Domain Names.

Everyday roughly 20000 expired domains are available to purchase at any registrar.

Expired Domains and Traffic.

The main advantage of taking over an expired domain is the traffic. For many, expiring and expired domains are the answer to instant site popularity and traffic.

Many expired domains are already listed in the popular search engines (like Yahoo), and that means traffic. This is why expired domains are big.

For this, the domainers buy domains that receive traffic that can be monetized. They use reg & park, making money the easy way.

You can either buy and sell domains for profit or simply find great domains for yourself and your business.

Getting Expired Domains

Getting them is not always easy. Expired domains are often registered within seconds of becoming available via the use of automated programs. There are big players hunting expired domains, so don´t expect to be easy.

There are many tools for getting expired domains. One is making a backorder. There are companies giving this service.

They monitor expiring and deleting domains and attempt to secure the domains you backorder as soon as they become available. This is a great tool and you only pay when you get a domain.

With domain backorder, you have many chances to get great "pending delete" domains.

You can make a "domain backorder" search for more info.

Learn the basics and the secrets of the domain parking industry.

Article Source: http://EzineArticles.com/?expert=James_Duarte